Your review can make or break someone’s brand
Hello people. Ever heard of the word Review? Sure you must have. We as consumers use various products in our day to day lives to make our activities simple, such as food products to clothing, from electronic appliances to a ball pen.
In this age of growing consumer awareness, settling down for just anything is long gone since health and money come into the picture. Our brain is programmed in such a manner that we get easily carried away by mere words; not making a thorough analysis before delivering the judgment (review).
A product can be divided into 2 categories : "Appearance" & the "Internal quality".
- Appearance : Packaging can be attractive but not the internal product.
- Quality : Packaging is of sub-standard quality but the internal product is superb
- Both appearance & quality are good
- Both appearance & quality are not up to the customers expectations
Before giving a written review in the search engine, please ensure that :
- You have used the same brand of product more than once, so that any quality or packaging decisions can be ruled out.
- When and where (season & time) did you purchase the product.
- Who is actually the target audience of that particular product.
- Always highlight goof points first & then what you disliked the most about it.
- You have actually used the product and are honest about it. Upload some photographs to build the trust of prospective users.
Therefore, next time you sit to write a product review, think twice calmly and then deliver. A genuine review can tremendously boost the sales of a product.